Chicago-based duo DRAMA is the multicultural collaboration between producer Na’el Shehade and vocalist Via Rosa, playing to the complementary dynamics of their unlikely pairing by blurring the lines between R&B and dance-pop, heartbreak and bliss. They have announced their signing with Ghostly International and are currently on tour with SG Lewis (see dates below). Today, they also share “Hold On,” their debut single with the label. The track showcases the duality of DRAMA, contrasting vulnerability and self-reliance, curatively dancing out from the throes of a breakup with stylish lucidity. The track hints at an exciting next step for their label debut coming in 2020, following their current fall tour with SG Lewis.
“For me, it’s an anthem. It’s what anyone’s friends would say if the love of their life left them,” notes Rosa. “It’s a reminder for myself to keep loving.” Shehade’s production is crisp, catchy, bright, and buoyant, but not lacking emotional substance, accentuating the lyrics as bass and synth lines arpeggiate atop kick drums fit for dance floor epiphanies.