Today, NY’s Charly Bliss have shared a video for their critically acclaimed sophomore album’s title-track “Young Enough.” High Snobiety, who premiered the video today and profiled the band, is saying Young Enough finds the band “confronting some of life’s most distressing and unexpected twists head on with pure rage, positive energy, and even paralyzed joy.” Young Enough is out now via Barsuk Records.
Of the video, Charly Bliss’ Eva Hendricks says, “This video is so magical and unlike anything we’ve ever made before. I told (director) Henry Kaplan that I was feeling inspired by the video for Running Up That Hill by Kate Bush, and he took that initial idea and made something totally beautiful and unique that’s as cinematic and sentimental as the song. Despite the fact that this video looks so dreamlike and serene, it was very physically draining to make. The entire crew and anyone who wasn’t in a given shot had to sprint behind the steadicam op so that they wouldn’t be seen and ruin the effect of the giant open field where we were shooting. Between that, the choreography, racing to utilize available daylight, speeding up and slowing down the track to achieve the slow-motion and fast-motion effects, and trying to get perfect, full takes because there’s so few cuts, this was an extremely challenging video to make, but for that reason it’s also our favorite.”
Of the album’s title-track, The FADER said: “‘Young Enough’ is youth encased in titanium. It’s fist-pumping out the car window to an old LCD Soundsystem song, it’s a supercut of the way your exes looked when they smiled, it’s feeling like John Hughes read your journal and cast the Brat Pack in its movie adaptation.”
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